Some of the action involves sports, and it's hard to imagine any basketball court looking brighter than the green one here.

The most successful convertible stadium, in St. Louis, drew 32 events last year, only eight of which did not involve sports.

"You could also call them up to help settle bar bets," brain-busting questions usually involving sports.

After years of working as a management consultant, he wanted to do something entrepreneurial, perhaps something involving sports.

The new gig may involve sports, an old passion.

This sort of passion explains why so many of these new bells and whistles involve sports.

This sketch is usually done when the celebrity's story involves sports.

Insurance companies raise premiums by up to 100 p.c. for holidays involving dangerous sports.

Indeed, the previous examples of teams selling naming rights mostly involved sports outside the mainstream.

The terms are reported to be near $400 million, and the contract is believed to be the largest deal ever made involving advertising and sports.