"So all the predictions are that there is going to be more price sensitivity.

"With corporations there is more discretionary spending and less price sensitivity."

Research has shown that the direct rebound effects for energy services is lower at high income levels, due to less price sensitivity.

These two factors - changes in membership mix and price sensitivity - have already had startling effects on health spending.

"We do believe there is price sensitivity particularly to new artists, but it is only the superstars who get $15.98 now."

This price sensitivity of consumers is enforced by price focused marketing techniques.

Different channels may represent customers with different price sensitivities.

The modified duration is a measure of the price sensitivity to yields and provides a linear approximation.

The assumption is that people who go through the trouble of collecting coupons have greater price sensitivity than those who do not.

"There's more price sensitivity among business travelers than ever," Mr. Allen said.

The corresponding price sensitivity formula for this portfolio is:

Duration is a measure, expressed in years, of a debt security's price sensitivity to increases or declines in interest rates.

This bond's price sensitivity to interest rate changes is different from a non-puttable bond with otherwise identical cashflows.

How important are customer price sensitivity (e.g. "sticker shock") and elasticity issues?

Price sensitivities are different, too.

The ultrashort funds have a duration - a maturity-related measure of price sensitivity to changes in interest rates - of less than a year.

Price sensitivity studies.

It appears that price sensitivity varies among population subgroups and is generally higher for younger individuals and lower income individuals.

They warned that biofuels mandates would, if present, widely increase corn price sensitivity to U.S. warming.

Reference price effect: Buyer's price sensitivity for a given product increases the higher the product's price relative to perceived alternatives.

Modified duration is the name given to the price sensitivity and is the percentage change in price for a unit change in yield.

That is not the case, said Mr. Proteau of the marine manufacturers' group, adding, "There is price sensitivity at these levels."

For both, it changes an adversarial conflict into a friendly exchange, and addresses the fact that value perceptions and price sensitivities can vary widely among buyers.

Price Optimization, for example, involves constantly optimizing multiple variables such as price sensitivity, price ratios, and inventory to maximize revenues.

"As more people buy the hardware, we're seeing an increase in price sensitivity," said Matt Lasorsa, a senior vice president of New Line Home Entertainment.