Selling the odd drink to festival audiences is the way it manages to keep going through the year.

Hawley claimed that it was the best festival audience he had ever played to.

But as festival audiences discovered, this description, while not incorrect, was also misleading.

But passing time and fashion have not diluted its power, to judge by the cheers from the diverse festival audience.

In 2007, the festival audience grew to a record attendance of over 11,000.

The festival audience is not the usual bunch of tourists, or so I imagine.

"More people are using public transport, but the rise is slow and festival audiences are getting bigger every year."

And there will be four balls intended to give festival audiences a firsthand taste of American social dancing.

As Carson fans like him, festival audiences trust it.

But you can never predict a festival audience.