G.M.'s Oldsmobile division, which had been performing abysmally, suffered a 20 percent drop in sales.
The Oldsmobile division has value-priced its entire line, under a program it calls "simplified pricing."
Even the troubled Oldsmobile division had a 25.6 percent surge in car sales.
Especially galling is the Oldsmobile division of General Motors.
The Oldsmobile division, for example, has about 600 franchises in big cities, some of which sell other G.M. brands.
At the same time, G.M. plans to phase out its unprofitable Oldsmobile division, with $8 billion in sales, over the next several years.
Viking was an automobile manufactured by General Motors' Oldsmobile division for model years 1929 to 1931.
The Oldsmobile division announced today that all its 1995 models would be value priced.
General Motors' Oldsmobile division has replaced all of its classic names, including the Cutlass.
A similar extension was announced Tuesday by the Oldsmobile division.
