He slashed ticket prices, and gave out over 5,000 free tickets a week.
It was the only Indonesian film of 2010 to sell over a million tickets.
The first festival was held in 2007 and sold over 18,000 tickets.
According to Spin, the tour sold over 1.7 million tickets.
Last year, the institute sold over 35,000 tickets, more than triple its sales of a decade ago.
In 2010 the show was shown over 300 times and sold over 300.000 tickets.
In Australia, the show sold over 450,000 tickets during its first season.
Following its release in Israel, the film sold over 600,000 tickets, breaking box office records.
At the end of the season, the Tigers had sold over 3,000,000 tickets for 2007.
In any case, by September 2009 the tour had sold over two million tickets overall.
