Lets look at the whole benefts system for the elderly rather than go for headline grabbing non-policies.

By avoiding any mention of headline grabbing whole-service cuts he has as yet avoided anything resembling the full-on licence-payer revolt sparked by his earlier attempt to close 6 Music.

Metal Hammer described it as being "chock full of headline grabbing potential", and Kerrang!

Cordons, already tight around scores of Ulster towns and cities, were stepped up overnight in a bid to prevent any headline grabbing bombing.

The National Geographic Society preferred headline grabbing to true scholarship.

How can standards be maintained in this headline grabbing context when some editors no longer challenge sources and reliability of information - or indeed it seems in some high profile cases even question it.

But Cameron has more an eye for a headline grabbing Hilton inspired quote than being honest and constructive.

Both would be overshadowed in the marketplace by headline grabbing sports cars from Mercedes Benz.

Part of the problem is headline grabbing declarations AGW proponents have made about in the media is reaching Y2K levels of hype.

The initiative was a headline grabbing distraction and the government have no real way to administer it.