There are two central issues facing those of us active in the fields of energy analysis, conservation and demand-side management.

In the last few years, utilities have turned to something called demand-side management, making supply match demand by reducing demand, mostly through efficiency.

Others have described the soft path as "unleashing the full potential of demand-side management."

In putting such a strong emphasis on conservation, the city is joining a trend among government and energy officials toward what they call demand-side management.

And besides, he said in an interview, "the leading advocates of demand-side management are companies that are short of generation."

How many other Presidential candidates, after all, have already taken a position on demand-side management for utilities?

However, serious action is needed, and, to begin with, we need to examine what is known as 'demand-side' management.

These techniques are not only of interest to the modern consumer, but also can maximize opportunities for demand-side management.

This book offers proven strategies for creating, delivering and maximizing demand-side management, truly a smart approach for your organization!

Reining in peak electricity use to avoid the need for new plants, or "demand-side management," was the topic of a two-day conference held here last month.