Below that were video testimonials from big-name writers like Michael Lewis and Toni Morrison, recycled from the launch of the original Kindle, in the fall of 2007.

If you had a really big-name writer, why not put them in the Usher Hall rather than sticking to the size-restricted main tent in Charlotte Square?

His train gets him to a job at a trade magazine, where he dreams of getting big-name literary writers to contribute.

For every current big-name writer who's flatlining, I can name you one who's redlining.

As the deadline approached, Mr. Boyko got a taste of the editor's life as he waited for a big-name writer to send in his contribution.

Unlike some big-name literary writers, he is comfortable courting commercial success.

But in 1988, the company decided to spend at least $100 million over five years on television, hire big-name writers and producers and then, essentially, leave them alone.

To call Verve the "ultimate review" could be said to be an exaggeration, given that so many of the big-name writers were running on empty when they sent in their contributions.

Some of the beneficiaries of their efforts have been big-name writers, and PEN has rallied its own big names in their behalf.

She is the kind of big-name commercial writer the company was not likely to publish several years ago.