In the local Israeli market, games are sold under a different brand name.
"We couldn't push beyond the $5 million to $6 million sales figures because the Israeli market is too small."
During its 30-year existence it acquired other companies and expanded into the Israeli market.
Foreign investments in Israeli financial markets increased from $700 million to $1.1 billion.
A civilian version was apparently considered for the local Israeli market, but the idea was abandoned.
Since 2008, the company has focused almost exclusively on the European and Israeli markets.
The Palestinian business owners had easy access to the Israeli market.
Milky is claimed to be the most successful dairy product on the Israeli market since its debut in 1980.
They must be part of the Israeli market, dependent on it to live.
The company has also expressed a desire to enter the European and Israeli markets.
