Momism became seen as a threat to the moral fiber of America on a par with communism.

Momism, he thought with a sour grin.

Momism at its absolute peak.

The answer: Momism.

Momism supreme.

"It was about McCarthyism and momism.

Susan Douglas and Meredith Michaels refer to new momism as shaping current Western motherhood.

Warner has named this credentialization of motherhood — calling it “The New Momism,” and she questions whether it is all that good for moms.

New momism introduces the myth of the perfect mother who assumes all the roles needed of her within the household, does so flawlessly, and emerges from the experience fulfilled and complete.

Although I would like to claim that the magic of Momism is a key ingredient, the actual recipe is so simple that even a person feeling downright miserable can make it by himself.

"Momism" is usually triumphant for a more or less extended period, while normal adolescent rebellion becomes a whole-sale rejection of the father and only much later a delayed effort at achieving emotional detachment from the mother.

It is the role of the university, from a proper distance, to help them, by making sophisticated, selfless decisions on health care and the environment that the unwashed cannot grasp are really in their own interest - deluded as they are by Wal-Mart consumerism, Elmer Gantry evangelicalism, and Sarah Palin momism.

New momism also creates the false dichotomy of the "good" versus "bad" mother, and the media supplements viewers with the attitudes and practices that characterize both labels: the good mother is always in control, able to fulfill all responsibilities toward children and husband, while the bad mother is overwhelmed, disorganized, and lost among the chaos.

New momism is reinforced in the media through portrayals of perfect and unrealistic mothers, and through "news reports emphasizing the unspeakable tragedies that await children of mothers who dare deviate from the One True Path of Momism" according to Judith Stadtman Tucker.