This would not be such a bitter pill if they were actually poor.

The industry called that and other terms of the deal a "bitter pill."

A bitter pill doesn't need to be swallowed to work.

This is a very bitter pill for us to swallow.

All the same, it was a bitter pill to swallow.

Now that is a bitter pill for Americans to swallow.

He took the bitter pills, swallowed them with a glass of water.

To lose a hundred with a single blow was a bitter pill.

If you're willing to swallow those two bitter pills, the rest of the news is almost all good.

Such charges have become popular as companies use them to load various future costs into one bitter pill.