These services helped to spread and further the Calvin name throughout the non-theatrical film industry.

So in 1962 he came to New York City which was then the center for non-theatrical film production.

Anybody in the non-theatrical film industry in North America was invited to attend, and the event attracted over two hundred people.

It became one of the largest minority-owned non-theatrical film production companies in the U.S. during the mid-1970s and until his death in the late 1990s.

Non-theatrical films are known as straight-to-video, but the idea of Festival Direct and other new models is to remove the stigma of that term.

The film was widely distributed through non-theatrical film libraries in Australia and screened on television in January 1974.

CINE recognizes non-theatrical film and video production through its semi-annual film competitions.

It also made Eastmancolor prints, did commercial film processing and printing of non-theatrical films, and black-and-white film processing for television.

Prior to founding Screen, Ruth had been an award-winning writer/producer of hundreds of non-theatrical films, including commercials, documentaries, corporate communications, branded entertainment, etc., for some of America's largest corporations and advertisers.

Earlier this month, "Agents of Change" beat 1,000 competitors to win second place at the 30th American Film and Video Festival in Manhattan, an event that is considered the largest and most prestigious showcase of non-theatrical films and tapes in the country.