He named the company after the street on which his brother, William, lived.
He declined to name the company since the deal has not yet been concluded.
He even named the company after a horse that won a 1980 race in Ireland.
"We thought it fitting to name our company after the pioneer in the field."
They refused to talk about the expected deal with the technology company or to name the company.
Westenholtz may have named the company after his own daughter, Karen.
He named his new company after himself and the street he was located on.
He declined to name the company, saying details of the appointment would be disclosed next week.
He named the new company after his wife, Mercedes.
Investigators from the United States attorney's office here did not name the company.