See our guide on the essentials of mobile marketing and m-commerce.

Here's how I used mobile marketing and commerce in my business (Flash video)

Still, even if the lower estimates are closer to reality, mobile marketing could be a big thing simply because the potential audience size is enormous.

It was developed in 2003 and ever since it has been used in several fields of mobile marketing.

Infrared is the oldest and most limited form of mobile marketing.

This infrastructure points to a trend set by mobile marketing of consumer controlled marketing communications.

When deciding on whether to use mobile marketing or m-commerce solutions in your business, you should consider the following points:

There are a host of opportunities for you to develop content for m-commerce and mobile marketing.

In addition to social media generally, mobile marketing and mobile commerce has also entered the arena.

Web publishers are also getting into mobile marketing by selling advertising space next to the content they deliver to cellphones.