The company says that the agency will handle advertising for about a third of its 50 divisions.
He immediately hired the agency to handle all the company's corporate advertising.
Two media organizations have appointed agencies for the first time to handle their advertising and marketing needs.
Martin/Williams has handled advertising for the product on a regional basis.
The agency will handle advertising intended to make people "feel good about the Democratic Party."
Saab's sales have been falling during the two years the agency has handled its advertising.
Both are black-owned agencies that generally handle such advertising for large marketing companies.
Dudnyk already handles advertising for the chemical company's specialty products department.
Wyse previously handled advertising for the paint stores group in the 1980's.
It has not yet been decided how to handle advertising for the other department store divisions within the group, although West Wayne is being considered.
