"Blemish balm is not really a good name," Chung said.

At the upper end of the market is the EGF blemish balm from Dermaesthetics.

And they are being referred to less often as blemish balms and more often as beauty balms.

Can it be that some are already bored with the influx of blemish balm creams, or B.B. creams, into the American market?

“BB cream is your beauty balm or blemish balm,” said Sara Biria, a pro lead artist for Sephora.

BB cream stands for blemish balm, blemish base, beblesh balm, and in Western markets, beauty balm.

And just as we were all finally figuring out why women were clamoring to buy these "blemish balm" or "beauty balm" products, there's already a new cream in town.

CC cream is a marketing term coined in the wake of the marketing term Blemish Balm cream or Beauty Balm.

Cosmetics meet skincare: The CC Cream First it was the revolutionary BB cream (blemish balm) that knocked conventional foundations off the cosmetic hot spot.

Rachel K Cosmetics, a name derived by Rachel Kum, markets a blemish balm cream called CC cream which is inspired by Korea.

But the products — originally known as Blemish Balm — are among the hottest new additions to the U.S. beauty scene, with a growing number of both small and internationally known brands clamoring to launch them.

"I've done a lot of studies, research and worked with established Korean chemists and cosmetologists," she said, to fine tune the C..C cream concept "to make it a much better blemish balm" than the B.B. cream.

Overseas influence is increasing as more brands move in (Sephora launched last month), but for now MAC lipsticks and Benefit primers are popular foreign brands – and “BB [blemish balm] cream fever is starting to grow,” says Ceridono.

The obsession among Asian women for perfect skin is driving the global popularity of BB creams - with the BB standing for "blemish balm" - with one of the latest products in this category to hit the market in Japan selling twice the company's annual target in just four months.

Blemish Cream is coloured naturally by iron oxide to help blend with skin tones.

The time-release nanotechnology protects skin from redness and dryness, a common side effect of blemish creams.

A perfect starter set that includes gentle face wash and blemish cream as well as a lip gloss and moisturiser.

Keep Jurlique Blemish Cream on hand, ready to strike as soon as a blemish appears.

Beauty balms or beauty blemish creams are a hybrid skincare product to wear on top of your moisturiser and usually in place of foundation, for a naturally flawless look.

BB cream stands for blemish balm, blemish base, beblesh balm, and in Western markets, beauty balm.

Revolution Organics Beauty Balm in Blushed — so pretty.

Next, apply a beauty balm, which is similar to a tinted moisturizer, but with the added benefits of a primer and blemish control ointment.

For medical herbalist Anna Canning, however, these same plants are vital ingredients in cooking, health remedies and beauty balms.

Too Faced tinted beauty balm comes in four shades that contain light-diffusing pigments and a multi-mineral complex to protect the skin from environmental damage.

And they are being referred to less often as blemish balms and more often as beauty balms.

Balance Me Stellar Beauty Balm with Linden Blossom, £12 (balanceme.co.uk)

The brand also makes an oil-free Water Fuse Beauty Balm that contains seawater extract and aloe, $32.

They stand for Beauty Balm and Color Correcting or Complexion Correcting creams.

If there's one product that has really been in the skincare spotlight in 2012, it's the Beauty Balm or Beauty Benefit Cream.

“BB cream is your beauty balm or blemish balm,” said Sara Biria, a pro lead artist for Sephora.

BB cream stands for blemish balm, blemish base, beblesh balm, and in Western markets, beauty balm.

Dr. Jart premium beauty balm contains titanium dioxide and zinc oxide for sun protection and arbutin for brightening, selling for $39.

And just as we were all finally figuring out why women were clamoring to buy these "blemish balm" or "beauty balm" products, there's already a new cream in town.

The Body Shop and Aveda, pioneers in the field of plant-based beauty balms, were among the first to seduce customers with eye-pleasing packaging and rain-forest-redolent fragrances.

CC cream is a marketing term coined in the wake of the marketing term Blemish Balm cream or Beauty Balm.

Beauty balms and bath oils use the natural extracts to heal and relax, while rose-inspired blushes and lip-glosses add a dewy glow to even the most seasonally affected complexions.

One ubiquitous product this season are Beauty Balm creams – time-saving all-rounders that moisturise, tone, highlight and illuminate all at once, and can be applied in the morning to last all day.

Known affectionately as 'Cinderella in a tube', Clarins' beauty balm has been a pick-me-up for skin that's tired and flagging after a long day – or an even longer night – for more than 30 years.

She fulminates against the pernicious way the diet and beauty industries have taught consumers that a good body is an "accomplishment you work at" by slimming, exercising, tanning, waxing, and endless beauty balms and dyes.

Drugstores are also getting into the game: Last month Maybelline announced Instant Age Rewind ($10), described as a dual-action anti-aging powder, and Physicians Formula introduced an All-in-One Beauty Balm Powder SPF 30 ($13.95).

A former Madison Avenue advertising executive, Mr. Peet, 43, scoffs at the new simplicity's marketers, a highly diverse group that includes Ms. Winfrey, International Coffees and Bliss, the spa and purveyor of beauty balms and potions.

I was faintly aware of cushion compacts here in America, primarily from trying Dr. Jart's BB Bounce Beauty Balm and 100% Pure's Maracuja Air Cushion Foundation, but these space-age beauty products are a source of national pride in South Korea.

Beauty balms or beauty blemish creams are a hybrid skincare product to wear on top of your moisturiser and usually in place of foundation, for a naturally flawless look.

A beauty balm that comes in 9 different shades means you can get the perfect match whatever your skin tone.

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