We've been trying to take instantaneous exposures of the trails, in the near future, to eliminate the blurring.

A century of advances in technology allowed Avedon to do things Nadar could not, like capturing the finest detail with instantaneous exposures.

"It's very costly, but introducing the 'Bunny People' on the Super Bowl gave them instantaneous exposure and attention," said Dennis Carter, senior vice president for marketing at Intel in Santa Clara, Calif.