According to Suetonius, he even wrote a book on the subject of hair care.
Both companies are vigorously trying to grab a bigger share of the $5.2 billion hair care market.
Our editors talk with experts about everything from makeup to hair care and skin products.
The flower is additionally used in hair care as a preparation.
Founded in 2004, the brand focused its early products on ethnic hair care.
Over the last three years, he has introduced lines of hair care and skin care products for men.
He was the kind of guy for whom personal hair care was clearly a high priority.
Another major development has been the application of skin care ingredients to hair care.
"We say between 50 and 60 percent of the dollars spent on ethnic hair care is spent through those outlets," he said.
You can restore America's historic tradition of no-nonsense hair care, one head at a time.